Zenni Launches Signature Eyewear Selection with George and Claire Kittle

NOVATO, Calif.–(Business enterprise WIRE)–Zenni, the online eyewear market chief, has partnered with San Francisco 49ers All-Pro Tight End George Kittle and his wife, way of living influencer Claire, for the launch of The Kittle Assortment, a limited-edition, eyewear line showcasing 12 exclusive frames.

George, the style and design-centered 49ers star, and Claire, a trendsetter with an eye for style and style, labored closely with Zenni to personally style the frames, injecting creative insight into the materials and colorways for each individual design and style, as very well as the exclusive eyeglass circumstance and lens fabric incorporated with each individual pair. With frames in a range of shades and products, all readily available with prescription, sunglass and Blokz™ blue-light-weight blocking lenses, the selection contains a selection of selections for everybody.

“Claire and I experienced an amazing knowledge doing the job with Zenni to structure these frames for our to start with signature selection, and we’re equally actually proud of how they all turned out,” George mentioned. “I can not hold out to get back again out on the subject soon and start off rocking them on match times, but in the meantime, I consider I know what I’m heading to be providing my teammates for the holiday seasons.”

“George and I fulfilled in school, and we of class bonded over athletics mainly because we were being both equally athletes, but we immediately identified out that a further 1 of our shared passions was trend,” Claire added. “We wished to make absolutely sure this collaboration with Zenni drew inspiration from both of those of those people worlds, and I unquestionably believe we succeeded in pulling that topic and type via in every of the frames we served structure.”

As the Formal Eyewear of the San Francisco 49ers, Zenni has kept 49ers fans’ area eyesight sharp as the presenting husband or wife for the Zenni Zone at Levi’s® Stadium and brought its Blokz™ engineering to the organization to help players reduce harmful blue gentle from damaging their eyes and boost nutritious circadian rhythms. Previously this calendar year, Zenni debuted a Tremendous Bowl advertisement showcasing George as the star and narrator, showcasing video and images of him on and off the football subject, which include looking at movie and sporting his Blokz. The achievement of the marketing campaign alongside with George’s passion for eyewear and vogue paved the way for the start of The Kittle Assortment, as nicely as forthcoming donations of Blokz™ blue mild glasses to children in have to have by way of Zenni’s Framing The Potential system to make digital and distance mastering safer than ever prior to.

“Zenni’s partnership with the San Francisco 49ers has led to the institution of a great relationship with George as a brand ambassador whose desire in eyewear and fashion stood out to us proper away,” explained Sean Pate, Zenni’s Brand Advertising and Communications Officer. “With that in brain, we needed to current the two Claire and him the opportunity to design and style the eyewear in their possess signature Kittle Collection. You never have to have to be a 49ers enthusiast to discover a thing for on your own in this collection – with a blend of 12 body designs offered in a range of colors together with traditional 49ers pink and gold, we’re assured The Kittle Assortment has anything for everyone to get pleasure from.”

Some of the designs in the collection are:

  • The People’s Body is a statement spherical frame in apparent and tortoiseshell inspired by George’s professional soccer moniker as the People’s Limited Finish.
  • Sunlight Daze is a female oversize design and style readily available in pearl and crimson and is a favourite of Claire’s, influenced by soccer Sundays.
  • Thunderbirds is a loved ones affair named for George’s father’s and sister’s podcast and made of top rated-good quality tailor made-made acetate in tortoiseshell, pink, apparent and black.
  • Lettey, a acquire on Claire’s nickname, is a statement custom-designed acetate body in signature 49ers colours.
  • Dean Bean is named for the Kittles’ doggy.

The Kittle Selection by George and Claire Kittle contains frames starting up at $23.95 and are at this time out there for purchase at zenni.com/kittles. Visuals of the products can be considered and downloaded right here.

In 2020, Zenni eclipsed 35 million pairs of eyeglasses sold and has found its product sales enhance significantly through the pandemic. Around the system of its 17-yr heritage, Zenni has delivered reduced-value, higher-high-quality prescription glasses directly to individuals through Zenni.com. With a finish prescription, Zenni capabilities pairs commencing at just $6.95, and providing an regular for each-pair value of $40, the corporation has introduced comfort with significant charge disruption to the traditional retail design.

About Zenni

Zenni Optical pioneered the on the net eyewear marketplace in 2003 with a mission to make prescription eyewear economical and available to absolutely everyone. Primarily based in the San Francisco Bay Location, Zenni offers adult men, girls, and small children the flexibility to convey their private design and style and individuality via large-high-quality prescription and protective eyewear curated with a perception for fashion and remarkable range. With above 35 million frames bought worldwide, a pair of Zennis is owned in every single state across the globe. Zenni is happy to be the Official Eyewear of the San Francisco 49ers, Boston Pink Sox, and Chicago Bulls. For extra facts, stop by www.zenni.com or link on Fb, Twitter, Instagram or Pinterest.